Free calculator for Australian pizza shops
Your best-selling pizza is not always your best-margin pizza.
Enter the sell price and food cost for up to 5 items. See your gross margin and food cost percentage instantly - so you know which items are actually worth pushing.
What food cost percentage actually means for your shop
Food cost percentage is the share of each sale that goes to ingredients. If a Large Margherita sells for $16.99 and costs $5.44 to make, the food cost percentage is 32.0%. The gross margin is $11.55 (68.0%).
As a rough guide, most pizza shops aim to keep food cost between 28% and 35% of sales. Below 28% and you are likely undercosting your ingredients or using lower-quality inputs. Above 35% and margin pressure will show up in your monthly profit - even in a busy month.
The number most owners do not track is the difference between their best-margin item and their worst-margin item. A high-volume item with a 42% food cost can quietly drag down a shop that looks profitable on the surface. Knowing which items to push - and which to reprice - is where the real margin improvement comes from.
What the numbers look like in practice
Harbour Slice Co., Brunswick VIC - April 2026.
| Item | Food cost % | Gross margin |
|---|---|---|
| Large Margherita | 32.0% | $11.55 (68.0%) |
| Large Roasted Pumpkin & Feta | 30.5% | $13.19 |
| Family Deal 2 | 33.6% | $18.59 |
The Family Deal 2 has the highest gross margin ($18.59) but also the highest food cost percentage (33.6%). The Large Margherita costs less to make relative to its price - but sells for less. Knowing both numbers changes which items you promote.
Know your margin on every item - automatically.
Reforno connects food cost to your menu and updates your margins automatically when supplier prices change. No spreadsheet needed — just the number you need to make a better decision.
Works from compatible POS CSV exports. No POS switch required. Built for Australian pizza shops.
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