No POS replacement
Start with compatible CSV exports from the POS you already rely on. No migration project, new terminals, or disruption to service.
Finally, know your numbers.
Independent operators deserve better answers than a sales total.
Reforno gives independent Australian pizza shop owners a clearer view of what they keep after food costs, commissions, and wages — without asking them to replace the POS that runs their shop.
The numbers Reforno makes clearer
$9,870
Uber Eats gross revenue
Net revenue is $6,416 after commission.
31%
Family Deal 3 gross margin
Compared with 68% on a Large Margherita.
5
Supplier invoices a week
A normal workload that should not mean another spreadsheet.
Why Reforno exists
A POS is built to run a shift: take orders, process payments, and print dockets. It was never designed to explain what a busy night was actually worth.
At the end of the month, owners need to know which pizzas still make money after food cost, whether delivery commissions are worth the reach, and whether a shift covers its own wages.
Chains have analysts and finance teams to answer those questions. Independent operators have POS exports, supplier invoices, a full shift ahead, and far too little time for spreadsheets.
Reforno sits on top of the tools an owner already uses. It connects sales, menu costs, supplier invoices, and shift costs, then explains the result in plain English.
Built around the way an independent shop actually works
Useful answers should fit the work already happening in the shop, not create another system to maintain.
Profit, not just sales
See sales alongside food cost, delivery commission, and wages, so the total on the report has the context it needs.
Supplier costs connected
Invoices become useful cost data rather than another document waiting to be entered into a spreadsheet.
Made for owner-operators
Clear language, practical comparisons, and the answers needed to make the next decision with confidence.
Built deliberately
Built and run by a solo founder in Australia.
Reforno is developed directly with pizza shop owners, so each decision starts with the questions they need answered after service — not a feature checklist.
The focus is simple: get the numbers right, explain them clearly, and earn trust before adding anything else.
Stop running on gut feel.
Reforno gives independent pizza shop owners the same profit clarity a chain gets from its finance team — in plain English, without the headcount.